Frazzled UBM - The reason why the high number of gun deaths in the US is not a bigger issue is because the victims are generally young black men - a marginalised section of society who the majority of the population don't care about.
I've not seen exact statistics on this but I believe it to be generally true. Gang related homicides result in numerous shooting deaths- (i dont care what color black, white or hispanic). When gangs kill each other off, you are right that I and the majority of people dont care. I have the fortunate luxury to choose where I live and I chose not to live near this blight on society. But in the off chance something like this comes to my neighborhood, I will do everything in my power to prevent me and my family from becoming victims. Gangs are becoming an increasing problem in and around Denver and sometimes I hear of problems with gang realted deaths in the city where I live.
We are going again in 2-3 weeks when my father-in-law (his grandpa) visits from Hawaii.